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Marketing in Creative Industries
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Marketing in Creative Industries

Marketing in Creative Industries

$24.63

Original: $82.09

-70%
Marketing in Creative Industries

$82.09

$24.63

The Story

Focusing on the author’s innovative framework for delivering customer value via creative experience, this vibrant, research-based textbook is ideal for modules on marketing in creative, cultural and arts industries.

Description

Focusing on the author’s innovative framework for delivering customer value via creative experience, this vibrant, research-based textbook is ideal for modules on marketing in creative, cultural and arts industries.